The “Hellene” collection.
Spring/Summer 2025 A title that returns — always the same, yet always new. A continuous conversation between my name and my roots. An open invitation to freedom, to playfulness, to rebirth. For Spring/Summer 2025, I envisioned a world of sun and islands. A collection born from earth, light, and memory. Clean lines, airy fabrics, colors that breathe. Each piece is a landscape: simple, strong, and true. This year, six islands guided me:
Milos, carved from light and serenity. Kimolos, with the effortless joy of simplicity. Naxos, with its calm strength and the green heart of the land Patmos, spiritual and noble. Sifnos, serene and sacred — like a prayer made of light. And Serifos, wild and tender, wrapped in hues of pink and violet. Hellene 2025 is not just clothing. It is a state of being. A need to be real — and free. To wear what expresses you. To exist, not just appear. Let the collection guide you. To places you may have known. To feelings you thought forgotten.
With love,
Hellena